India bars some Diageo, Inbrew liquor over flavouring violations


Aug 2 (Reuters) – India’s food safety regulator on Sunday barred the sale of ‌certain whisky and rum products made ‌by United Spirits, Diageo’s India unit, and Inbrew Beverages, saying ​tests found flavour additives that could mislead consumers.

Here are some details:

• The Food Safety and Standards Authority of India said the affected ‌products include Antiquity ⁠Blue Whisky and Royal Challenge Whisky made by United Spirits, located ⁠in India’s Madhya Pradesh state, as well as Inbrew Beverages’ Bagpiper Deluxe Whisky and Old ​Cask Deluxe ​XXX Rum produced ​in the state.

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• ‌FSSAI said some manufacturers were adding external flavouring substances that recreated the characteristic aroma and taste of standard alcoholic beverages such as whisky and rum, instead of developing those ‌attributes through raw materials ​and maturation.

• United Spirits and ​Inbrew Beverages ​did not immediately respond to a Reuters ‌request for comment outside ​regular business ​hours.

• The regulator said two manufacturers that appealed against prohibition orders had been ​allowed to ‌sell existing stock subject to revised front-of-pack ​disclosures.

(Reporting by Devika Nair in Bengaluru; ​Editing by Alex Richardson)



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