Business News: Corum Is Back: With A New Admiral, Fresh Designs, And A Plan To Return Brand To Former Glory

At a relaunch event at the company’s headquarters in La Chaux-de-Fonds, Corum executives outlined the brand’s new strategy and unveiled a new Admiral design that included early input and drawing from Emmanuel Gueit (Royal Oak Offshore, Dennison etc.), featuring an integrated bracelet and a new caliber produced by Swiss movement specialist Concepto Watch Factory. Corum…

Read More

Chee Hoo debuts protein popsicles

SAN FRANCISCO — Frozen novelty maker Chee Hoo is launching a line of protein popsicles. Offering 12 grams of protein, the 100-calorie, pineapple-flavored popsicle is formulated with banana, pineapple juice, whey protein concentrate, pineapple juice concentrate, coconut milk and turmeric extract. “We wanted to create something that actually tastes like an island vacation and not…

Read More