Many of the sustainable solutions needed to deliver a net zero, nature-positive and climate-resilient built environment already exist, but systemic barriers are preventing them from scaling, warns a new report from the UK Green Building Council (UKGBC). Without faster action, the UKGBC says the industry risks higher long-term costs, missed opportunities, and slower progress towards net zero and more resilient places.
The report, Scaling Sustainable Solutions for the Built Environment: Barriers & Enablers, finds that innovations across materials, digital technologies, construction systems and business models are often held back by fragmented decision-making, risk-averse cultures, misaligned procurement models and limited access to scale-up finance.
The report is the first output of UKGBC’s Scaling Sustainable Solutions Initiative, which aims to accelerate the widespread adoption of sustainable solutions across the built environment.
The report draws on insights from a broad range of stakeholders, built environment practitioners and industry experts, identifying seven key themes:
- organisational readiness
- adopter needs and solution fit
- finance and business models
- certification and verification; risk, insurance and warranties
- delivery and implementation
- outcomes and knowledge sharing.
Across the above themes, it sets out 77 actionable enablers, providing practical guidance to accelerate adoption.
Key findings from the report include:
Barriers to scaling are largely systemic rather than technical: Organisational processes, procurement practices, financing structures and risk frameworks often slow adoption more than technological limitations.
“Pilotisation” is slowing progress: Pilots are often not designed with clear routes to portfolio-wide adoption. Without defined success criteria, scaling pathways and procurement alignment, innovation stalls.
Clear demand signals and better alignment between adopters and solution providers are critical: Solutions are more likely to scale when they meet the operational, financial and delivery needs of organisations implementing them.
Evidence, certification and risk frameworks build market confidence: Demonstration projects, trusted verification systems and clearer approaches to insurance and warranties can help reduce perceived risk.
Collaboration is key: Scaling sustainable solutions requires coordinated action across the value chain. Collaboration between developers, asset owners, contractors, manufacturers, investors, insurers and policymakers is essential to unlock widespread adoption.
The report highlights a number of initiatives already helping to address these challenges, including collaborative programmes, demonstration projects and regional initiatives aimed at strengthening supply chains and supporting innovation adoption.
Yetunde Abdul, Director of Industry Transformation at UKGBC, said: “At a time of rapid change, the built environment must be able to adapt quickly to advances in materials, technologies and ways of working. In the context of the climate and ecological crises, increasing the widespread adoption of sustainable solutions is now critical. The Scaling Sustainable Solutions Initiative is seeking to leverage UKGBC’s network, influence and expertise to unlock the conditions needed for widespread adoption.”
Emily-Rose Garnett, Senior Advisor – Solutions & Innovation at UKGBC, said: “Many of the solutions we need already exist, but are not scaling at the pace required. The report shows the sector doesn’t need more isolated pilots, it needs coordinated action to bring proven solutions into mainstream use. The next phase of this work will bring industry together to test practical ways to overcome these barriers and create clear pathways for scaling sustainable solutions across portfolios, projects and supply chains.”
To download the report click here.
Safety at Work
FMJ and Watco Webinar: Meeting compliance in a new culture of accountability
From January 2026, the Building Safety Regulator (BSR) formally separated from the Health and Safety Executive (HSE). Created under the Building Safety Act 2022 in response to the Grenfell Tower tragedy, the BSR is designed to raise safety standards across the built environment and introduce a stronger culture of accountability, transparency, and proactive risk management.
This shift places facilities managers in a more strategic safety assurance role – far beyond routine maintenance.
FMJ and Watco are hosting a webinar on 22 April at 11:00am to explore what this new regulatory landscape means for FMs. To register for the webinar click here.
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