Amorepacific Unveils AI-Driven Skin Longevity Breakthroughs at IFSCC Congress 2026
At the International Federation of Societies of Cosmetic Chemists (IFSCC) Congress 2026, beauty giant Amorepacific took center stage to showcase a new frontier in skincare, revealing how the convergence of artificial intelligence and digital innovation is fundamentally reshaping the industry. The company presented a robust portfolio of research, signaling a definitive shift toward data-backed “Holistic Longevity” solutions designed to protect skin health amidst rapidly changing global environmental conditions.
Brian Byung-Fhy Suh, CTO and Head of the Amorepacific R&I Center, emphasized that the integration of AI is not merely a trend, but a necessary evolution. “Amorepacific sought to demonstrate new possibilities in skin science by integrating AI and digital technologies,” said Suh. “We will continue advancing the research in prediction, quantification, and data-driven consumer understanding through hybrid technologies that combine our skin science expertise with AI and digital innovation.”
The presentation highlighted three major research pillars, two of which were recognized among the Top 10 Podium awards at the congress.
In the realm of fundamental science, researcher Eun-Jeong Choi unveiled a pioneering study titled “Skin Aging in the Era of Global Boiling: Deep Learning-Guided Transcriptomic Signatures of Heat-Accelerated Aging.” Leveraging over two decades of research into heat-induced damage, the team utilized deep learning to analyze transcriptomic signatures. This allowed the researchers to predict how the skin ages under extreme heat and, crucially, to identify specific ingredients capable of reversing that damage. The study marks a significant milestone in proactive skin longevity research, providing a roadmap for skin resilience in a warming world.
Parallel to this, researcher Jeong Yu Lee introduced a groundbreaking method for sensory quantification: “Electroluminescent Visualization of Skin Hydrodynamics.” By utilizing technology that visualizes moisture distribution in real time, the study converted complex skin phenomena into measurable electrical data. The findings demonstrated a striking correlation between these objective metrics and subjective consumer sensory evaluations, suggesting a future where product texture and “feel” can be scientifically engineered and measured with high precision.
Finally, addressing the global market, Jinseob Shin of Amorepacific’s Americas R&I Center presented an AI-based analysis of consumer behavior regarding sensitive-skin moisturizers in Brazil and Mexico. By deploying AI to parse video interviews, the team bypassed traditional survey limitations to capture authentic user experiences. The research identified that fast absorption, lightweight textures, and barrier-repair capabilities are the primary drivers for this demographic, effectively establishing a new blueprint for how cosmetic companies can synthesize real-world sentiment into product development.
By successfully bridging the gap between deep scientific inquiry and AI-powered consumer insights, Amorepacific is positioning itself at the vanguard of the next generation of beauty, where skin science is as quantifiable as it is personal.
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