They are typical seaside arcade attractions – but you will never have seen one this big.
Butlin’s in Bognor Regis has officially claimed a Guinness World Records™ title for the world’s Largest Claw Machine.


Measuring an enormous 66.31 cubic metres and roughly the size of a small house, the machine is 12% larger than the previous record holder. Built from more than 4,200 individual components and weighing over 2.3 tonnes, it took a seven-person team four days to assemble.
Standing 3.9 metres high, 6.8 metres wide and 2.5 metres deep, the record-breaking machine features a supersized claw capable of picking up prizes weighing up to 8kg.
Built in partnership with GENDA Playnation Entertainment Ltd., the machine is filled with giant prizes and guests can have a go on the record breaking attraction for just £1 per play.
Now open in the Skyline Pavilion at the Bognor Regis resort, the attraction is available during family breaks, Big Weekenders and day visits, and is the latest milestone in Butlin’s 90th anniversary year.
Matt Rake, resort director at Butlin’s Bognor Regis, said “As part of our 90th birthday celebrations, we wanted to create something truly unforgettable for our guests, and we’re incredibly proud to have secured a Guinness World Records title here at Butlin’s Bognor Regis.
“The world’s Largest Claw Machine is packed with giant prizes, and for just £1 a go, our guests can experience a world record for themselves. We can’t wait to see people taking on the challenge this summer.”
Joanne Brent, official Guinness World Records™ adjudicator, said: “Following a full adjudication process, we’re delighted to confirm that Butlin’s has officially claimed a new Guinness World Records™ title for the Largest Claw Machine.
“The machine comfortably surpasses the previous record and demonstrates the scale, ambition and creativity required to achieve a Guinness World Records™ title. As Butlin’s marks its 90th anniversary, we’re pleased to officially recognise this achievement and welcome the company as the new record holder.”
The attraction was officially awarded the Guinness World Records™ title on July 1, 2026 following a full adjudication process that confirmed it had surpassed the previous record of 49.9 cubic metres.
