Cortina d’Ampezzo to Enter New Era of Luxury with Arrival of ‘The First Cortina’
CORTINA D’AMPEZZO, ITALY — As the Dolomites prepare for the global spotlight of the Milano Cortina 2026 Winter Olympics, the legendary mountain town of Cortina d’Ampezzo is set to redefine its hospitality landscape. The Pavilions Hotels & Resorts has announced the upcoming debut of The First Cortina, a sophisticated new boutique property opening in early December 2026, promising to blend deep-rooted Alpine tradition with high-end international glamour.
Situated prominently on Corso Italia, the town’s elegant main thoroughfare, the hotel positions itself as a social and cultural anchor. As Cortina evolves from a traditional ski resort into a year-round destination for immersive, high-end travel, The First Cortina aims to offer a sanctuary that balances the raw, jagged drama of the UNESCO-protected limestone peaks with the refined, sophisticated lifestyle for which the town is famous.
The property will feature 76 bespoke rooms and suites, each meticulously designed to frame the surrounding mountain views. Among the highlights is the “Enrosadira Penthouse,” named after the atmospheric phenomenon that bathes the Dolomites in a signature rose-pink glow at sunset. Other accommodations, including the Jacuzzi Suite View Balcony and various Wellness Suites, ensure that guests remain connected to the landscape through private terraces and panoramic vistas, even while enjoying the hotel’s interior comforts.
Culinary excellence sits at the heart of the guest experience. The hotel will host Velo, a signature restaurant focusing on artisanal local cuisine and in-house crafted pastries, serving as an airy, relaxed space for breakfast and the quintessential afternoon tea. For a more cosmopolitan atmosphere, the globally acclaimed Zuma will bring its contemporary Japanese cuisine to the mountains. With its high-energy bar and evening programming featuring live music and DJs, Zuma is expected to become the centerpiece of Cortina’s evolving après-ski scene.
Wellness remains a core pillar, with the two-floor REVĪVŌ Spa providing a comprehensive recovery suite. Facilities include a panoramic pool that flows toward the outdoors, traditional saunas, and a Hammam. Beyond the spa, a dedicated Ski Room will provide guests with direct access to professional mountain guides, instructors, and equipment rentals for both winter snow sports and summer mountain trekking.
“Cortina is a place of beautiful contrasts—at once a destination of international glamour and deep-seated local history,” said a spokesperson for The Pavilions. “Our goal with The First Cortina is to offer a space where guests can move seamlessly between these worlds.”
To celebrate its grand opening, the hotel is offering introductory rates starting at €900 per night. The package includes daily breakfast, an afternoon tea experience at Velo, and a complimentary room upgrade, subject to availability. For further information and reservations, guests are encouraged to visit the property’s website at https://thefirsthotels.com/thefirstcortina.
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