ISTANBUL — Sade Ofset Packaging & Label, a prominent Istanbul-based firm specializing in high-end chocolate packaging and wet-glue labels, has announced a significant expansion of its digital infrastructure. By scaling its use of the Heidelberg Prinect Production workflow, the company is successfully driving a new era of automation and efficiency across its facility.
The company now utilizes Prinect as a centralized digital nervous system, seamlessly connecting prepress, press operations, and production planning. By integrating these disparate areas, Sade Ofset can now automatically capture granular production and quality data, providing management with real-time insights into every stage of the manufacturing process.
The partnership with Heidelberg began when Sade Ofset sought to modernize its computer-to-plate (CtP) system. Opting for Heidelberg’s flexible subscription model rather than a traditional heavy upfront capital expenditure, the company discovered the platform’s potential to solve long-standing technical challenges. One of the most immediate benefits was the implementation of Prinect’s paper stretch compensation technology, which proved revolutionary for the company’s work with lightweight substrates.
“Maintaining register accuracy on thin materials was a major challenge for us,” explained Murat Demir, owner and managing partner of Sade Ofset. “With Prinect’s paper stretch compensation, we were able to manage this issue much more effectively, even when working with materials in the 70-80 g/m² range.”
Encouraged by these results, the firm expanded its use of the software into production planning, comprehensive cost analysis, and advanced production control. This digital transformation was further bolstered by the physical upgrade of the pressroom: Sade Ofset invested in a high-performance Heidelberg Speedmaster CX 104, equipped with cutting-edge inline color and quality control sensors.
The impact of this hardware and software synergy has been dramatic. The single Speedmaster CX 104 is now outputting volumes that previously required two separate presses running double shifts. This consolidation has not only streamlined operations but has also significantly improved resource utilization.
“Our goal was to bring planning, prepress, and pressroom together in one integrated environment to improve efficiency, scheduling quality, and resource utilization,” Demir added.
The move is part of a broader strategy to eliminate production bottlenecks and reduce human error. Looking ahead, Sade Ofset is not slowing down. The company is currently mapping out plans to further integrate Prinect with its existing Management Information System (MIS). This next phase of development aims to achieve even higher levels of automation, ultimately creating a more autonomous production environment that allows the team to focus on quality and innovation in the highly competitive packaging sector. By bridging the gap between data-driven planning and high-speed execution, Sade Ofset has firmly established itself as a leader in modernized, automated packaging production.
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